Pink
Gellac
Cyber dream collection
To promote Pink Gellac's new nail polish line,
I’ve developed a concept that engages customers interactively and encourages purchases. The concept includes three key elements: a digital poster, magazine ad design, and an interactive pop-up.
Introducing the
Cyber dream
The Cyber collection features bold, vibrant colors with a fun, energetic vibe. The concept embraces the digital world while appealing to a feminine, playful audience, blending futuristic tech with a stylish, girly touch.
Digital
Pop-up store
To promote the new Cyber collection, I’ve created an interactive pop-up store where customers can discover their perfect nail color. By scanning a QR code and taking a photo, the system selects the ideal shade for them. Not only do they get a fun photo, but they can also instantly purchase their recommended color.
Pop-up store
The pop-up store is fully themed around the new Cyber collection, featuring the nail polish colors and
a fun design with bouncing balls, bringing the vibrant energy of the
line to life.
Featured magazines
